Know one of the hottest trends of 2014: Parallax Web Design

Know one of the hottest trends of 2014: Parallax Web Design

By on Sep 1, 2014 in web design |

Parallax scrolling website designing is getting more popular day by day, enhancing the user experience by taking it to a new interactive level. As web designers and developers are constantly researching to find new ways to make their online presence more attractive to their websites’ visitors through new and engaging visuals and features, parallax scrolling seems a...

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Incorporating the Theory of Social Identity into Web Design

Incorporating the Theory of Social Identity into Web Design

By on Aug 27, 2014 in web design |

Every person gets influenced by the people and groups he/she encounters. As much as we would like to think that our every thought or opinion is original; in actuality, we always use others as a reference point for our attitude and behavior. This is a basic human nature and there is nothing wrong about it. Knowing how groups influence people can help you enhance the...

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Uncovering Interesting Facts about Grid-based Web Design

Uncovering Interesting Facts about Grid-based Web Design

By on Aug 21, 2014 in web design, Website Design |

Web Design industry has seen a lot of trends come and go lately. While some have really impressed the web designers, others have disappointed them. From among the wide array of web design trends flooding in the market, we decided to pen down details on grid-based web design to make you aware about what exactly it is and why web designers increasingly prefer it over...

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Fixed Navigation Bars: In or Out?

Fixed Navigation Bars: In or Out?

By on Aug 20, 2014 in web design, Website Design |

Fixed navigation bars have become a dominant trend in most of the sites across the web. These bars allow to easily access the website’s main functionalities, regardless of whether a user is in the middle of a page. Though, few critics call it an unnecessary and distracting model. As such, the pros and cons of these fixed navigation bars can be listed as below....

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The Ultimate Style Guide for Design

The Ultimate Style Guide for Design

By on Aug 13, 2014 in web design, Website Design |

Many designers and creative heads ignore the need for a style guide which gives a clear set of rules for all the marketing materials. Style guides can save a hell lot of time, money, and efforts, making your marketing materials easier to maintain and create. Why you should create a style guide? A style guide usually doesn’t seem necessary for a small company that...

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Want to build a Business Brand: Why Your Logo Counts?

Want to build a Business Brand: Why Your Logo Counts?

By on Aug 11, 2014 in Logo Design |

A ‘logo’ associates a visual identity to a business or organization through the use of symbol or icon and it should not be confused with the term ‘brand’, which is the perceived corporate image of an organization or business. Logo design and branding play different roles in building the market image of a corporation, product or business. A brand can be defined as...

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Steps for making Mobile E-Commerce Website a Success

Steps for making Mobile E-Commerce Website a Success

By on Aug 7, 2014 in web design |

Big online stores have seen huge increase in revenue by going responsive. In this article, we’ll cover the crucial steps for creating a highly converting mobile e-commerce website. So, let’s get started. Identifying the mindset of target audience for mobile websites The mobile device is used at all times of the day and at various places by the users, like while...

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Whitespace in Website Design

Whitespace in Website Design

By on Jul 31, 2014 in web design |

In a world where we’re surrounded by information, it has become extremely important for web designers to have clear thinking about their website design and layouts. Their aim should be delivering a readable and easy to understand page that easily gets viewers attention, whether they’re browsing products on a shopping cart, surfing a blog or just reading news. We...

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Micro UX: The bottom-up Design Strategy

Micro UX: The bottom-up Design Strategy

By on Jul 28, 2014 in Responsive web design |

The usual approach to designing products is top-down, where user needs are identified prior to building. This approach is quite time consuming and costly. An effective alternative strategy is bottom-up in which individual elements and features are built first realizing the user needs gradually to the end. While the former approach is Macro UX, the latter one is...

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Role of Typography in Web Design

Role of Typography in Web Design

By on Jul 25, 2014 in web design |

Typography and Font are often used interchangeably, but in the world of web designing the difference is significant and the designer must be well aware about it along with the importance of typography. To many newbies plus a few old designers, typography is all about fonts. In a sense, it’s not wrong, but typography is a lot more than that. It has a broader scope...

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